makeasnek @makeasnek - 19d
Bitcoiners are really, really bad at branding. Examples: Custodial vs non-custodial: Who chose these words? Nobody knows what they mean if they aren't steeped in BTC lore. Self-custody? Much better. Nutzaps: Cool tech, but 70% of people are going to not use this tech because they don't want to be "nutted on". I get the memes are cool but c'mon. Nostr: Primarily pitched as a tool where "you can't be censored". Most people's minds instantly go to that ONE ANNOYING GUY who got kicked from their discord server for posting racist memes. "Un-cancelability" is of interest only to the minority of the population. You know what is popular? Better privacy. Being able to choose how your feed is sorted. Not having ads. Being free. Not having divisive bullshit shoved into your feeds. Being decentralized/not feeding Meta et al. Bitcoin for merchants: ZERO PERCENT FEE. WE SHOULD BE YELLING THIS FROM THE ROOFTOPS, instead, most promotional things I see about Bitcoin are about: supply, inflation resistance, fast transaction times, etc.
